Common Questions
Questions we hear all the time.
We'd rather answer them here than make you wonder.
Trust & Credibility
"You're a small agency. Can you actually deliver?"
Yes — and the size is the advantage. AI tools handle the volume work that used to require a team of five. You get a senior strategist on every account, not a junior account manager learning on your dime.
"I've been burned before. Why should I trust you?"
Atrix has been operating since 2012, with a founder who's been in digital marketing since the mid-2000s and web design since the late '90s. We publish our pricing. We show our work every month. No long-term contracts — if the numbers don't make sense after 90 days, you'll see it in the memo. So will we. Read the founder story →
"How is this different from the last agency I hired?"
If you're currently a retainer client of another agency, ask them to explain what changed last month in one paragraph. If they can't, that's the difference. We deliver a monthly decision memo — what changed, why it matters, what we're doing about it. And if retainers aren't your thing, we also offer fixed-scope projects with upfront pricing. Want to see our work first? Start with a $195 refundable marketing audit so you can see the quality of our work before committing to anything ongoing. See how we work →
AI & Technology
"Is AI doing my marketing, or are people?"
Both. AI handles the repetitive work — drafting, monitoring, data aggregation. Our team handles strategy, creative judgment, and quality control. Every deliverable that touches your brand is human-reviewed. See the AI + human model →
"What AI tools do you use?"
We use tools from OpenAI, Google, Anthropic, and others for content drafting, research, and workflow automation. The specific tools evolve — the principle doesn't: AI drafts, humans approve, you own the sign-off. Client credentials and account access are never shared with AI tools. When we use AI for analysis, sensitive client data is anonymized.
"Will my content sound like AI wrote it?"
No. AI produces the first draft. A human reviews for brand voice, accuracy, and tone — and edits as needed before it reaches your audience.
Pricing & Commitment
"Can I just do a one-time project instead of a retainer?"
Yes. Landing pages, automation builds, website redesigns, email sequences, and more — all at fixed prices. See the project menu →
"How much do you charge for your services?"
Marketing audits start at $195. Fixed-scope projects are quoted upfront. Managed marketing starts at $995/month. No long-term contracts on any tier. We publish our pricing because we think you should know what things cost before you get on a call. See pricing →
"Is there a contract?"
Yes — you'll sign a Master Services Agreement that covers the basics (scope, payment terms, confidentiality). But we don't do long-term contracts. Initial term is 90 days, then month-to-month. No cancellation fees.
"I want to hire you to manage my marketing. What's the onboarding fee for?"
Real setup work: analytics baseline, tracking audit, tool integration, brand voice profile, workflow builds, and your initial strategy sprint. Not a "sign-up fee" — it's the foundation that makes everything else work. See onboarding details →
Process & Results
"What results can I expect, and how soon?"
Audits: 2 business days. Fixed-scope projects: timelines defined upfront. For managed marketing, the 90-day arc looks like this — Month 1 is systems and first automations. Month 2, data comes in and we start testing. By Month 3, we know what's working and double down. Most clients see measurable movement around Day 45. We won't promise overnight wins. We will promise you'll know exactly where things stand.
"What do your managed marketing retainers deliver every month?"
Every client gets: a monthly decision memo (what changed, why, what's next), progress against your 6 core metrics, content deliverables, and automation maintenance. Growth tier and above add biweekly optimization reviews.
"Do you guarantee results?"
No — and anyone who does is either lying or defining "results" loosely enough to be meaningless. What we guarantee is clarity: you'll understand what your marketing is doing every month, in plain English.
Getting Started
"What's the best way to start if I'm not sure?"
Start with a Marketing Audit (starting at $195). It gives you a clear picture of what your marketing is doing — with specific, prioritized recommendations. No retainer, no commitment. The report is yours whether you become a client or not. Get your audit →
"What happens on the discovery call?"
We'll talk for 30 minutes. We'll ask about your business, your marketing, and your goals. We'll share 2–3 observations about your current setup. And we'll figure out together if Atrix is the right fit. No pitch deck. No pressure. Book a call →
"What do you need from us, and how much of our time will this take?"
Upfront: access to your accounts, brand assets, and a short intake conversation. After that, most clients spend less than an hour a month — reviewing deliverables, approving content, and reading their decision memo. You stay informed without getting buried in execution.
"What if it's not working — can we adjust or cancel?"
Yes. No long-term contracts, no cancellation fees. If something isn't performing, we adjust the strategy — that's included, not an upsell. We'd rather earn your business every month than lock you into a contract.
Marketing built on proof, not promises.
Two ways in. Pick the one that fits.
Ready to talk?
Book a discovery call. We'll review your goals, your current marketing, and whether we're the right fit.
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